# Refract > Refract is a social media scheduler. You write one note, Refract’s AI writes a native version of the post for each network you pick, in your voice and within each network’s limits, you approve each version, and Refract schedules and publishes it through each network’s official API. Prices are in US dollars, before tax. Every plan starts with a 14-day free trial of every feature, with no card needed. - Creator: $12 a month, or $10 a month billed yearly. 8 social accounts, 1 workspace, 1 seat, 150 AI credits a month. - Business: $29 a month, or $24 a month billed yearly. 15 social accounts, 2 workspaces, 3 seats, 400 AI credits a month. - Agency: $59 a month, or $49 a month billed yearly. 25 social accounts, 5 workspaces, 10 seats, 1,000 AI credits a month. - Agency Plus: $119 a month, or $99 a month billed yearly. 50 social accounts, 15 workspaces, 25 seats, 3,000 AI credits a month. Every plan has unlimited scheduled posts, every open network, the API, the MCP server and webhooks. ## Product - [Refract](https://refract.social/): What Refract does: one note becomes a native, approved version for every network, scheduled through official APIs. - [Pricing](https://refract.social/pricing): The four plans and their prices in US dollars, a feature comparison, AI credit packs and billing questions. - [Refract for agencies](https://refract.social/agencies): A workspace per client, approval and connect links in the agency’s own brand, team roles and the Agency plans. - [Studio](https://refract.social/studio): AI images, slideshows and AI video clips in each network’s shape, video editing and one media library, with costs shown before they run. ## Platforms - [Every network Refract posts to](https://refract.social/platforms): Each network Refract schedules posts to, what you can post on it, and whether it is open today or coming soon. - [Instagram](https://refract.social/platforms/instagram): Coming soon: not open to connect yet. Queue Instagram feed posts, carousels, Reels and Stories from one composer, with collaborators, a first comment and alt text. - [Facebook](https://refract.social/platforms/facebook): Coming soon: not open to connect yet. Queue posts to your Facebook Pages with photos, a video or a link, plus alt text and a first comment, from one composer. - [Threads](https://refract.social/platforms/threads): Coming soon: not open to connect yet. Queue Threads posts with text, photos, videos or a carousel, choose who can reply, and stay inside the daily posting limit. - [TikTok](https://refract.social/platforms/tiktok): Coming soon: not open to connect yet. Queue TikTok videos and photo posts with who can view, comments, Duet and Stitch, and content disclosure, checked against your account first. - [YouTube](https://refract.social/platforms/youtube): Coming soon: not open to connect yet. Queue YouTube uploads with a title, description, privacy, tags, a playlist and Made for kids, uploaded in resumable parts by Refract. - [LinkedIn](https://refract.social/platforms/linkedin): Coming soon: not open to connect yet. Queue LinkedIn posts to your profile and the company pages you manage, with photos, video, a company mention and a first comment. - [X](https://refract.social/platforms/x): Coming soon: not open to connect yet. Write once and Refract fits the X version: weighted 280-character counting, threads for longer text, alt text and who can reply. - [Pinterest](https://refract.social/platforms/pinterest): Live. Queue Pinterest Pins with photos or a video to the board you choose, with a Pin title, a link and alt text, checked before they post. - [Bluesky](https://refract.social/platforms/bluesky): Live. Queue Bluesky posts with photos, a video or a link card. Refract turns links, mentions and hashtags into the real thing and counts text the way Bluesky does. - [Mastodon](https://refract.social/platforms/mastodon): Live. Queue Mastodon posts on the server you use, with visibility, a content warning and alt text, counted the way Mastodon counts. - [Telegram](https://refract.social/platforms/telegram): Live. Queue posts to your Telegram channels and groups through Refract's bot: text, photos, videos and albums, sent silently when you choose. - [Google Business Profile](https://refract.social/platforms/google-business): Coming soon: not open to connect yet. Queue updates, events and offers to every Google Business Profile location you manage, with a photo, a button and coupon details. - [WordPress](https://refract.social/platforms/wordpress): Live. Plan blog posts for your WordPress site next to your social posts: title, excerpt, featured image, categories and tags, published or sent as a draft. - [Discord](https://refract.social/platforms/discord): Live. Post to a channel in your Discord server, with images, video and link previews. Posts never ping @everyone. - [Tumblr](https://refract.social/platforms/tumblr): Live. Post to your Tumblr blogs with images, video, links and the tags people search for, from the same note as the rest of your week. - [Slack](https://refract.social/platforms/slack): Live. Post updates to your team or community channels, with files and link previews, written from the same note as the rest of your week. - [Pixelfed](https://refract.social/platforms/pixelfed): Live. Post photos and albums to your account on any Pixelfed server, with alt text and a caption that fits your server’s limits. - [DEV](https://refract.social/platforms/dev): Live. Turn a note or a blog post into a DEV article with a cover, tags and a canonical link, so search engines credit your original. ## Free tools - [Free social media tools](https://refract.social/tools): Character counters that count the way each network does, post previews and image and video size guides. Free, no sign-up, and nothing typed leaves the browser. - [Twitter character counter](https://refract.social/tools/twitter-character-counter): Count a tweet the way X does: up to 280 characters, with links counted as 23 and emoji as two. Free, in your browser, nothing sent anywhere. - [Bluesky character counter](https://refract.social/tools/bluesky-character-counter): Count a Bluesky post the way Bluesky does: up to 300 characters, with every emoji counted as one. Free, in your browser, nothing sent anywhere. - [Instagram caption counter](https://refract.social/tools/instagram-caption-counter): Count an Instagram caption: up to 2,200 characters, with the first 125 shown before “… more”. Free, in your browser, nothing sent anywhere. - [Threads character counter](https://refract.social/tools/threads-character-counter): Count a Threads post the way Threads does: up to 500 characters, with each emoji counted by its size. Free, in your browser, nothing sent anywhere. - [LinkedIn character counter](https://refract.social/tools/linkedin-character-counter): Count a LinkedIn post: up to 3,000 characters, with the first 210 shown before “…see more”. Free, in your browser, nothing sent anywhere. - [Mastodon character counter](https://refract.social/tools/mastodon-character-counter): Count a Mastodon post (a toot) the way Mastodon does: 500 characters unless your server sets its own, with links counted as 23. - [LinkedIn post preview](https://refract.social/tools/linkedin-post-preview): See your LinkedIn post the way the feed shows it, cut after 210 characters or 3 lines with “…see more”. Free, in your browser. - [Tweet preview](https://refract.social/tools/tweet-preview): See your tweet the way X shows it, with its character count, links counted as 23 and emoji as two. Free, in your browser, nothing sent anywhere. - [TikTok video size](https://refract.social/tools/tiktok-video-size): The best TikTok video size is 1080×1920 (9:16). Length, file size, formats and frame rate TikTok takes, plus photo posts. - [YouTube Shorts size](https://refract.social/tools/youtube-shorts-size): The best YouTube Shorts size is 1080×1920 (9:16). How long a Short can be, file size and formats, and how regular YouTube videos compare. - [Social media image sizes](https://refract.social/tools/social-media-image-sizes): Image sizes for every social network: the best size, the other shapes each takes, file size limits and formats, from the rules Refract checks. ## Developers - [Refract MCP server for Claude, ChatGPT and Cursor](https://refract.social/mcp): What AI apps can do through Refract’s remote MCP server, how to connect each one, approvals and example prompts. - [Build on Refract](https://refract.social/developers): The JSON:API REST API, token roles, a curl example, the MCP server, webhooks, rate limits and the CLI, on every plan. - [API reference](https://refract.social/docs/api): The Refract API lets your own scripts and apps read workspaces, accounts and posts, create drafts, schedule them and add files. It speaks JSON:API: requests… - [MCP tools](https://refract.social/docs/mcp): Refract’s MCP server is at https://mcp.refract.social. Claude, ChatGPT, Cursor, VS Code and other MCP apps connect with OAuth: sign in, pick workspaces and what the app may do. - [Webhook events](https://refract.social/docs/webhooks): Webhooks tell your app when something happens in Refract, as it happens. Admins add endpoints in Settings › API and agents › For developers › Webhooks: a… - [Rate limits](https://refract.social/docs/rate-limits): Limits are per API token, so one busy integration doesn't slow down another. - [API changelog](https://refract.social/docs/changelog): Changes to the API, MCP tools and webhooks. The API is versioned in its path (/api/v1); within a version, changes only add things (new attributes, endpoints… - [Refract CLI](https://refract.social/docs/api#the-refract-cli): Post from a terminal: `npm install -g @refract/cli`, then `refract login` (browser sign-in, no token to paste) and `refract post`. ## Compare - [An Ayrshare alternative: Refract](https://refract.social/compare/ayrshare-alternative): Refract and Ayrshare side by side: an app with an API, MCP and webhooks, or an API-first service for products that post for their users. - [The best Buffer alternatives for small teams in 2026](https://refract.social/compare/buffer-alternatives): Seven Buffer alternatives for small teams, compared on per-channel or per-user pricing, seats and approvals, Bluesky, Mastodon and free plans. - [A Buffer API alternative: Refract](https://refract.social/compare/buffer-api-alternative): Refract and the Buffer API side by side: REST or GraphQL, MCP servers, webhooks, CLI, approvals and the networks each can post to today. - [The best Hootsuite alternatives in 2026](https://refract.social/compare/hootsuite-alternatives): Cheaper, simpler Hootsuite alternatives compared on price per user, accounts per plan, approvals, inbox and networks, with a source for every claim. - [The best Later alternatives for posting to more networks in 2026](https://refract.social/compare/later-alternatives): Eight Later alternatives for teams that post beyond Instagram and TikTok, compared on X, Bluesky and Mastodon, pricing, approvals and free plans. - [The best Metricool alternatives in 2026](https://refract.social/compare/metricool-alternatives): Scheduling-first Metricool alternatives for people who mostly publish, compared on scheduling features, Bluesky, Mastodon, X and price, with sources. ## Guides - [Guides to social media scheduling tools](https://refract.social/guides): Guides comparing scheduling tools by the networks they post to, their prices and who they fit, with a source for every claim. - [The best Bluesky scheduling tools in 2026](https://refract.social/guides/best-bluesky-scheduling-tools): Seven tools that schedule Bluesky posts, ranked for people and small teams who also post to Mastodon and Threads, with prices and sources. - [The best Mastodon schedulers in 2026](https://refract.social/guides/best-mastodon-schedulers): Eight tools that schedule Mastodon posts, ranked by server support, Mastodon features and price, with a source for every claim. ## Docs - [Getting started](https://refract.social/docs/getting-started): This page takes you from signing up to your first post in the queue, and shows you around Refract so you know where everything lives. - [Writing posts](https://refract.social/docs/writing-posts): This page shows you how to write a post in the composer, tailor it for each network, add media and choose when it goes out. - [Notes and versions](https://refract.social/docs/notes-and-versions): Write the point of a post once, and Refract writes a version for each account in your voice. This page shows you how to write a note, review the versions and… - [Voice and rules](https://refract.social/docs/voice-and-rules): Voice and rules tell Refract how to write for your workspace. Every version written from a note follows them. This page shows you how to set them up and keep… - [Calendar and posts](https://refract.social/docs/calendar-and-posts): The Calendar shows everything that's going out and lets you move it around. Posts lists the same posts by status, so you can find, fix and tidy them in bulk. - [Team and approvals](https://refract.social/docs/team-and-approvals): Bring your team into Refract, decide who can do what, and make sure posts get a second look before they go out. Agencies can also let clients approve posts… - [Accounts and networks](https://refract.social/docs/accounts-and-networks): Connect the profiles, pages and channels you post to, keep them signed in, and learn the few rules each network has. - [Analytics](https://refract.social/docs/analytics): See how your posts are doing across every network in one place, find your best posts, and export the numbers. - [Billing and AI credits](https://refract.social/docs/billing-and-credits): This page explains Refract's plans and free trial, how to change or cancel a plan, and how AI credits work: what they pay for, how to buy more, how to share… - [Sign-in and security](https://refract.social/docs/security): This page covers the ways you can sign in to Refract, two-step sign-in, your sessions, your profile settings and deleting your account. - [Asking Help](https://refract.social/docs/help): Help is a guide only. It reads and explains, but it never changes anything for you: you make every change yourself. - [Troubleshooting and FAQ](https://refract.social/docs/troubleshooting): Answers to the problems people run into most, with what to do about each. If something here doesn't match what you see, the linked guide has more detail. - [What's new](https://refract.social/docs/whats-new): What's changed in Refract since launch, newest first. - [Discord](https://refract.social/docs/discord): Post announcements to a channel in your Discord server, with images, video and link previews. Posts never ping @everyone. Each channel you add is one account… - [Tumblr](https://refract.social/docs/tumblr): Post to your Tumblr blogs with images, video, links and tags, from the same note as the rest of your week. Each blog you add is one account on your plan. - [Slack](https://refract.social/docs/slack): Post updates to your team or community channels, with files and link previews, written from the same note as the rest of your week. Each channel you add is one… - [Pixelfed](https://refract.social/docs/pixelfed): Post photos and albums to your account on any Pixelfed server, with alt text and a caption that fits your server's limits. Each Pixelfed account you add is one… - [DEV](https://refract.social/docs/dev): Turn a note or a blog post into a DEV article with a cover, tags and a canonical link, so search engines credit your original. Each DEV account you add is… ## Optional - [Terms of service](https://refract.social/legal/terms): The terms for using Refract: accounts, plans and billing, AI credits, the networks you connect, acceptable use and liability. - [Privacy policy](https://refract.social/legal/privacy): What personal data Refract collects, why, who handles it, where it is stored, how long we keep it and your rights. - [Cookie policy](https://refract.social/legal/cookies): Every cookie and item of browser storage Refract sets, what each is for and how long it lasts. No analytics or ad cookies. - [Data processing agreement](https://refract.social/legal/dpa): Refract's data processing agreement under the GDPR: roles, subprocessors, security measures and international transfers.